Sociology360™

Social media is much more than a technology story,

it’s a societal phenomena.

MTV becomes BET

When we heard about a national pastime that involves watching wood burn on national TV we thought how wonderful to discover new regional customs. Then we thought: there must be a way to weave this into a blog post.

Continue »
Move that tweet to email

Your customer service team just discovered someone tweeting about you. Now comes the hard part: are they trained to handle it?

Continue »
Pew Research on Time Spent on Facebook

38% of 18-29 year olds say they expect to spend less time on Facebook in the coming year. Brands need to take note and follow the crowds migrating to new social media platforms.

Continue »
Email makes a claim in the age of social media

Marketers before you write-off email as a way to reach your customers and hail the rise of all things social, you’ll want to consider these stats.

Continue »
Latinos Preference for Social Media

Los Latinos en los estados unidos mas activamente usan los medios sociales para interactuar con las marcas de consumo que el consumidor promedio estadounidense.

Continue »